SHOPPERTAINMENT
ISN'T A TREND.
It’s the New Consumer Lifestyle.
People don’t just scroll anymore.
They discover, engage, compare, and purchase
— all in one ecosystem.
And brands that understand this win faster.
About
Today, almost every brand is creating content and working with creators. But in the era of social commerce, content alone isn’t enough. Tanpa struktur yang tepat, konten hanya jadi noise, affiliate berjalan tanpa arah, live tidak konsisten, dan growth sulit dipertahankan. Founded in 2023, UpnUp was built to navigate this shift. We connect the dots between content, creator ecosystems, affiliate activation, and live commerce turning them into one integrated growth system that transforms attention into scalable and measurable revenue. Karena di landscape hari ini, brand yang ingin growth besar tidak hanya butuh konten they need the right growth engine behind it.
Our Services
What We
Do.
01
Live Streaming
Allows brand to build strong connections with audiences, increase visibility, and drive sales through consistent live commerce execution. We handle everything from studio to real-time optimization.
02
Affiliate Marketing
Helps brands reach a larger audience while building trust and driving conversion through creator ecosystem. We manage end-to-end — from selection through performance optimization.
03
Social Media Management
Maintaining brand presence across social platforms by engaging audiences, strengthening brand positioning, and supporting long-term business growth. Content aligns with both brand equity and commerce objectives.
04
Ads Performance
05
Proxy Account
Our Achievements
4B
Scaled SIDOMUNCUL TikTok Shop revenue from IDR100M to IDR4B in 6 months through a focused, high-impact affiliate model with continuous optimization and creator refinement.
5K+
1K+
Managed 1,000+ Mixed-Tier Natasya & Naavagreen end-to-end affiliates ecosystem execution — from selection to performance optimization — driving sales contribution and platform visibility.
2M
LOVILLEA was our first-ever affiliate campaign that successfully translated awareness (2 million views) into measurable conversion impact in 1 month.
Our Clients
Since 2023, we have partnered with these brands to create positive impact for the future. Will your logo be next here?
Our Official Partner
Platform-Backed.
Data-Driven. Verified.
As an official Shopee and TikTok Shop partner, we leverage dedicated dashboards to track campaign growth in real time — ensuring every strategy is data-backed and performance-driven.
Dedicated dashboard access for real-time campaign tracking and seller analytics across Shopee Live and affiliate channels.
Direct integration with TikTok Shop’s partner ecosystem for enhanced affiliate data, creator matching, and campaign management.
Why UpnUp?
Growth Isn’t About
Doing More.
It’s About
Doing It Right.
In a market driven by shoppertainment, brands don’t just need content or affiliates — they need a system that connects everything. We bring structure to what often feels chaotic, turning scattered efforts into clear direction and sustainable revenue.
UpnUp is built by founders with experience across TikTok, LINE Indonesia, and the agency industry — giving us a deep understanding of both platform mechanics and brand communication.
Kami tahu bagaimana konten bergerak melalui creator ecosystem dan bagaimana attention berubah menjadi conversion.
Built for TikTok Shop, Shopee, and beyond. We know the algorithms, the culture, and the timing.
One system that connects content, affiliates, live commerce, ads, and analytics — no silos.
Backed by real-time dashboards as official Shopee and TikTok Shop partners.
We don’t just activate — we build systems that compound. Revenue that grows, not spikes.
Milestones
What We’ve
Built So Far.
Affiliators
Managed across several categories and platforms.
Scaled brand revenue within 6 months through strategic execution.
Generated across several campaigns through creator ecosystems.
Affiliators
Working closely with the highest-performing TikTok creators in Indonesia.
Sold
Elevating brand product purchase with measurable, sustained results.
Our Achievement (Latest)
Real Results.
Real Brands.
What They Said About Us
We’ve been working with UpnUp for almost a year now, and it’s been a really positive experience. The team is easy to communicate with, very responsive, and genuinely understands our needs. Discussions are always two-way and collaborative, and campaigns consistently run according to the planned timeline. Overall, it’s been a smooth and enjoyable collaboration.
Bekerja sama dengan UpnUp merupakan pengalaman yang sangat positif bagi Nio Genz. Tim UpnUp sangat komunikatif, responsif, dan terbuka dalam berdiskusi sehingga proses koordinasi campaign berjalan dengan lancar. Kami sangat mengapresiasi kerja sama yang profesional ini dan berharap dapat terus berkolaborasi di campaign-campaign berikutnya.
Contacts
Let’s
Build
Together.
We understand that growth today isn’t about doing more — it’s about doing it right. Wanna Try?
@upnup.id
play@upnup.id
Bangka, Kec. Mampang Prpt.,
Kota Jakarta Selatan 12730
Send a Request
Shoppertainment isn't a trend
It's the New Consumer Lifestyle
People don’t just scroll anymore.
They discover, engage, compare, and purchase
— all in one ecosystem.
And brands that understand this win faster.
